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Essential Elements for a Successful Startup

Essential Elements for a Successful Startup

Building a successful startup is akin to piecing together a puzzle. Each element, be it marketing, tax support, or funding, plays a critical role in shaping the overall picture. Here's a detailed...

Should You Hire a Tax Professional?

Should You Hire a Tax Professional?

As a small business owner or an entrepreneur, you're likely no stranger to wearing multiple hats. You're the CEO, the marketer, the customer service rep, and sometimes, even the janitor. But when it...

Superbowl Advertising vs. SEO

Superbowl Advertising vs. SEO

It's February, which means the NFL's annual Superbowl is just around the corner. Each year, millions of people tune in to watch the game itself, as well as all of the creative advertising that is...

CBD Advertising in 2022: What To Know

CBD Advertising in 2022: What To Know

As any retailer of CBD products knows, digital advertising is still limited due to certain ad networks not allowing CBD content to be promoted. Additionally, because CBD isn't officially approved by...

What Was Your Favorite Ad of 2021?

What Was Your Favorite Ad of 2021?

As we enter a new year, we'll see plenty of new ads debut in 2022. We will likely see creative ads from insurance giants Geico and Progressive, plenty of savory ads for food items, trailers for...

5 Key Things Needed to Rank Well In Google

5 Key Things Needed to Rank Well In Google

So you have a business and a website, but you're not getting any traffic. You've tried using different ad platforms, but the cost doesn't outweigh the benefit. So, what's next? Many business owners...

Should You Be Using Yelp?

Should You Be Using Yelp?

One thing we commonly hear from readers of this blog is whether or not a business should be using Yelp as part of its marketing strategy. Known as a review aggregator for restaurants and small...

Digital Advertising vs. Traditional Advertising

Digital Advertising vs. Traditional Advertising

When small to midsize businesses start out with marketing, they sometimes get stuck on the right type of advertising to use. Should they focus on traditional marketing channels like radio, print and...

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